
Contact: Abbi Whitaker, Tour de Nez Public Relations Director
775-851-7492 or abbi@abbipr.com
For IMMEDIATE RELEASE
NORTHSTAR-AT-TAHOE™ TOUR DE NEZ INVITES PAST, PRESENT & FUTURE FANS TO TELL US WHY THE TOUR DE NEZ IS YOUR TOUR DE NEZ
Create a one minute commercial/memoir highlighting your experiences and passion for the 16th Annual Northstar-at-Tahoe Tour de Nez — a true grassroots celebration of cycling — and win the chance to have it air on national television
Lake Tahoe, Calif. (April 17th, 2008)—Wanna be famous? See you name up on the big screen? The 16th Annual Tour de Nez at Northstar-at-Tahoe is sending out a casting call and asking all those passionate Tour de Nez followers to document that fire inside in a one minute commercial style presentation touting WHY the Tour de Nez at Northstar-at-Tahoe is the world’s greatest festival of cycling. Participants will submit their videos online at youtube.com/tourdenez.com. The public will then be invited to a special screening of the videos and the winner be chosen by panel of well qualified professionals including locally based cycling superstar Alex Candelario, national design guru and marketing expert Ronnie Parker of Boost Creative Services and the Tour de Nez Supreme Commander Tim Healion.
The videos will be judged on a variety of different attributes including creativity, emotion and of course true Tour de Nez style madness and mayhem. The winner will receive an all access VIP Pass including motorcycle and chase car rides, as well as the chance for their creative genius to make it’s debut on national television during airing of the 2008 Northstar-at-Tahoe Tour de Nez Documentary on WCSN. For information on how to submit your video please contact Abbi Holtom Whitaker at 775-851-7492
For more information on how to participate please visit www.tourdenez.com or call 775-851-7492.
The 16th Annual Tour de Nez at NORTHSTAR-AT-TAHOE™ is scheduled to take place June 17-June 22 in Reno, Truckee and Lake Tahoe. The race has expanded in 2008 to include six days of pro, amateur and enthusiast events. Pro cyclists will vie for their share of thousands in prize money, while cycling enthusiasts of all abilities will enjoy rides with cycling legends through scenic Lake Tahoe, a festive atmosphere and a packed schedule of events that includes family activities such as a bike decorating contest, bike parade and kid’s races.
Tour de Nez’s 16-Year History
Started 16 years ago to celebrate the anniversary of Reno’s first coffee house, Deux Gros Nez, the Tour de Nez has grown from a Masters Twilight Criterium to a six-day festival complete with pro, amateur and enthusiast events. Revelers enjoy live music, unique food, mint juleps, bike decorating contests, face painting and the best that the cycling world has to offer. Additionally, top companies from the bike, outdoor and adventure sports industries will be on hand for an expo with booths, displays and demonstrations of the latest and greatest gear.
Northstar Resort presents the 2008 Tour de Nez. Highlights of this year’s Tour de Nez will air on the WCSN Network. For more information please visit www.tourdenez.com or call 775-287-3599.
About Northstar-at-Tahoe™ Resort
Northstar-at-Tahoe Resort is becoming one of the finest year-round destination mountain resorts in North America offering activities for all ages. With 83 trails spread across 2,490 acres, world-class terrain parks and snow sports including alpine and telemark skiing, snowboarding, cross-country skiing, snowshoeing and tubing, Northstar™ Resort is fun for all. The resort also offers summer activities including mountain biking, golfing, scenic lift rides for sightseeing and hiking, horseback riding, fly-fishing and much more. And, with the new Village at Northstar™ featuring shopping, dining, special events and a 9,000 square foot skating rink, Northstar Resort offers something for everyone.
Northstar-at-Tahoe Resort is located on Highway 267, just six miles north of Lake Tahoe and six miles south of downtown Truckee. For more information on Northstar Resort, call 1.800.GO.NORTH™ (1.800.466.6784) or visit www.NorthstarAtTahoe.com.